WRAP urges government to ban plastic packaging for fresh produce

Vegetables credit wolfs angel public domain
Sustainability

WRAP has suggested that the UK government explore restrictions on packaging for uncut fresh fruits and vegetables sold at retail. This proposal aims to reduce household food waste, minimise single-use packaging, and lower associated carbon emissions.

Fresh produce, particularly fruit and vegetables, accounts for a significant portion of household food waste in the UK. Additionally, most fresh produce is packed in single-use plastic, with around 70,000 tonnes of it being used annually. While plastic packaging is efficient, its environmental impact, especially when not properly disposed of, remains a pressing issue.

WRAP has worked with the industry through its "Pathway to Selling More Uncut Fresh Fruit and Vegetables Loose" initiative, aiming for 50% of uncut produce sales to be sold loose by 2030. Despite these efforts, challenges exist in transitioning to a mostly loose produce system. As a result, WRAP, alongside Courtauld 2030 and the UK Plastics Pact, believes policy intervention is necessary to create a level playing field for the industry.

To address these challenges, WRAP has collaborated with the cross-party think tank, Policy Connect, to explore possible policy options. WRAP is now recommending that the government consider a phased ban on primary packaging for 21 types of uncut fresh fruit and vegetables identified through WRAP’s research, with certain exemptions and considerations in place. These recommendations could help accelerate the industry’s progress towards selling more loose fresh produce and contribute to broader sustainability goals.

Rob Percival, Head of Policy (Food and Health),The Soil Association, said: There’s no doubt that phasing out packaging for fresh produce will be complex, and WRAP has rightly suggested a phased approach with attention given to product lines that require differentiation for the purposes of certification, but the case for action is now overwhelming.

Latest Packaging News

Sovereign Labelling Machines: why 304 stainless steel matters in professional manufacturing environments
Supplier News

Sovereign Labelling Machines: why 304 stainless steel matters in professional manufacturing environments

304 stainless steel offers a proven solution for modern manufacturing environments: strength,...
UKPackaging Expo: Why AI will reshape the packaging industry faster than we think
Technology

UKPackaging Expo: Why AI will reshape the packaging industry faster than we think

Artificial intelligence is moving from concept to reality across the packaging sector. What was...
Great British Beauty Clean Up 2026 to tackle cosmetic packaging waste
Sustainability

Great British Beauty Clean Up 2026 to tackle cosmetic packaging waste

MYGroup has partnered with the British Beauty Council to support the Great British Beauty Clean Up...
The world's largest event for the processing and packaging industry: interpack 2026 is in the starting blocks
Events

The world's largest event for the processing and packaging industry: interpack 2026 is in the starting blocks

interpack is set to open its doors in Düsseldorf in seven weeks’ time. From 7 to 13 May 2026, the...
Aldi launches lockable Easter egg box following survey on parents eating treats
Business

Aldi launches lockable Easter egg box following survey on parents eating treats

Aldi has unveiled a limited-edition Easter Egg Lock Box after new research suggested many parents...