Belgian retailers unite for reusable mushroom packaging trial

Mushroom credit Joanna Malinowska freestocks org
Sustainability

Several major Belgian retailers, including Albert Heijn België, ALDI Belgium, Carrefour Belgium, Colruyt Group, Delhaize Belgium, and Lidl Belgium & Luxembourg, are collaborating on a pilot project to reduce packaging waste.

The initiative, led by the Reusable Packaging Coalition with support from Made Design & Innovation and Fost Plus, aims to introduce reusable blue mushroom trays in the Mechelen region by mid-2025.

This project aligns with upcoming European Packaging and Packaging Waste Regulation requirements, which will ban single-use packaging for fruits and vegetables under 1.5 kilograms by 2030.

Photo credit: Joanna Malinowska / freestocks.org

The reusable trays will undergo industrial washing and refilling by producers, enabling them to circulate multiple times within the supply chain.

The trial represents a unified effort among Belgian retailers to drive systemic change and meet evolving sustainability goals.

Latest Packaging News

PHA-based compostable serviceware introduced at THE CJ CUP Byron Nelson golf tournament
Sustainability

PHA-based compostable serviceware introduced at THE CJ CUP Byron Nelson golf tournament

Sustainability initiatives are being expanded at THE CJ CUP Byron Nelson, with the introduction of...
Corrugated packaging alternative to polystyrene introduced for shutter motor protection
Supplier News

Corrugated packaging alternative to polystyrene introduced for shutter motor protection

DS Smith, an International Paper company and a leading provider of sustainable packaging solutions...
Registration now open for London Packaging Week 2026
Events

Registration now open for London Packaging Week 2026

Whether you’re looking for fresh ideas, new partners or a more complete view of where packaging is...
100 Years of Rowlinson
Supplier News

100 Years of Rowlinson

This year marks a significant milestone for the business – 100 years of Rowlinson. It is not often...
Amazon: Why small businesses struggle with EU packaging rules—and how to fix it
Business

Amazon: Why small businesses struggle with EU packaging rules—and how to fix it

If you are a small business wanting to sell products across Europe, you face a complex web of...