How to use AI to kickstart and accelerate packaging innovation

Skeyndor public domain
Technology

Berry Global has launched a new on-demand webinar exploring how artificial intelligence (AI) can be used to drive faster, smarter innovation in packaging design.

Featuring experts from Blue Clover Studios, Berry’s in-house packaging design team, alongside market intelligence specialists from Mintel, the session offers practical insight into how AI is reshaping the future of consumer packaged goods (CPG). From generating fresh creative ideas to reducing time-to-market, AI has the potential to level the playing field for businesses of all sizes.

However, the webinar also addresses the limitations of AI when used without professional guidance. While it can provide inspiration, AI doesn’t yet understand manufacturability — meaning without expert input, its use can lead to costly and inefficient outcomes.

Key topics covered include:

  • The role of innovation in the future of the CPG industry
  • Why NOW is the time to innovate
  • How AI can be used to accelerate packaging innovation
  • The role of professionals in the innovation process
  • How to translate AI generated outputs to commercial reality

The webinar is now available to watch on demand via Berry Global’s website: https://hubs.li/Q03gTrfp0

Latest Packaging News

PEKU Folien exhibits at Pharmapack 2026 in Paris
Supplier News

PEKU Folien exhibits at Pharmapack 2026 in Paris

Packaging and bag making specialist presents PEKU White – a portfolio of customized solutions for...
Amcor collaborates with industry leaders for Danish food packaging recycling project
Sustainability

Amcor collaborates with industry leaders for Danish food packaging recycling project

Amcor has announced the support of an ambitious three-year plastic recycling project led by the...
How festive packaging is evolving for today’s consumer
Business

How festive packaging is evolving for today’s consumer

As the festive period reaches its peak, Christmas packaging continues to play a central role in...
Demand soars for Packaging Innovations & Empack 2026 visitor passes
Events

Demand soars for Packaging Innovations & Empack 2026 visitor passes

Packaging professionals rush to register for 2026 show, driven by a focus on disruptive thinking...
Advancing innovation, integrity, and collaboration in the global supply chain
Events

Advancing innovation, integrity, and collaboration in the global supply chain

World BI invites you to the premier global summit for clinical supply chain innovation and...