Amazon unveils new AI-powered fulfilment centre

Amazon unveils new AI-powered fulfilment centre

Technology

Amazon recently unveiled a new state-of-the-art fulfilment centre in Shreveport, Louisiana, marking the company’s largest leap in AI and robotics technology to date.

The next-generation site spans over 3 million square feet across five floors, incorporating advancements that aim to improve efficiency, sustainability, and employee safety. The Shreveport facility will employ 2,500 workers and features a fully automated system that integrates AI-powered robotics, such as Sequoia, Sparrow, and Proteus, designed to reduce physical strain on employees while optimising the handling and storage of inventory.

Sequoia, a multilevel containerised inventory system, can hold over 30 million items, making it Amazon’s most advanced system of its kind. This allows for faster and more precise order fulfilment, with customer orders being picked and packed more efficiently. The robotic arms, Sparrow, Robin, and Cardinal, sort and handle millions of items using advanced computer vision and AI to adapt to a variety of products, improving overall accuracy and reducing order processing times by up to 25%.

Sparrow — an AI-powered robotic arm © Amazon

One of the key innovations of the Shreveport facility is the use of paper-based packaging solutions in place of plastic, offering a more sustainable approach to packing materials that are curbside recyclable. This change aligns with Amazon’s broader efforts to minimise its environmental impact while maintaining the company’s commitment to fast and accurate deliveries.

Amazon’s robotics systems, including Proteus, its first fully autonomous mobile robot, further streamline the movement of packages through the facility. These robots work safely alongside employees, navigating open spaces and transporting items to outbound docks for delivery.

Proteus – first fully autonomous mobile robot © Amazon

The integration of these technologies at the Shreveport facility is expected to improve employee safety, particularly by reducing the need for heavy lifting and repetitive tasks. Amazon reports a 30% improvement in safety across its network due to the use of robotics and ergonomic solutions. Additionally, the advanced systems deployed at Shreveport will require more skilled employees in maintenance and engineering roles, contributing to job growth in these specialised fields.

Cardinal — an AI-powered robotic arm © Amazon

Amazon’s investment in next-generation fulfilment centres reflects its strategy to modernise operations and enhance customer experience. The Shreveport site is part of a larger initiative to roll out these technologies across its global fulfilment network, with plans to deploy similar systems in existing and new buildings alike. These advancements are expected to increase efficiency at scale, reducing costs during peak seasons and improving delivery speed and accuracy.

As Amazon continues to innovate in logistics and supply chain management, the company’s emphasis on automation, sustainability, and employee well-being remains central to its future plans. The Shreveport facility exemplifies Amazon's long-term vision of blending human expertise with technological innovation to meet growing customer demand while fostering a more sustainable and efficient fulfilment process.

For more information visit Amazon's website.

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