Iceland introduces sustainable wood fibre carrier bags

Iceland introduces sustainable wood fibre carrier bags

Sustainability

Iceland Foods and Paptic have joined forces to introduce a groundbreaking carrier bag made of wood fibres, set to be rolled out across all Iceland and Food Warehouse stores in the UK.

The new carrier bag, crafted from Paptic® material, offers strength, lightness, reusability, and moisture resistance while utilising wood fibres from sustainably managed forests. At the end of its lifecycle, the bag is recyclable alongside paper or cardboard materials.

Paptic® technology enables the bag to provide moisture resistance and durability while using 40% fewer raw materials compared to other paper alternatives. It is designed to withstand heavy, wet, and frozen goods, even during extended journeys. Additionally, the bag is engineered for multiple reuses, featuring easy folding capabilities and provided instructions for optimal use.

Mark Armstrong, Senior Packaging Technologist at Iceland Foods, said: We continuously look for ways to improve our offering for our customers and to meet our ambitious sustainability goals. Therefore, after an extensive period of piloting this bag in stores across the country we have moved to switch to offering paper bags by Paptic® as the best choice for our customers and the environment.

Mark also confirmed the phased introduction of the new bag across all stores in the UK, including the Food Warehouse, over the coming months.

© Iceland Foods Ltd

Paptic's commitment to research and development focuses on creating recyclable wood-fibre materials, assisting brands and retailers in reducing plastic dependency in packaging and promoting the efficient utilisation of raw material resources to support environmental conservation efforts.

Latest Packaging News

Asda introduces in-store coffee pod recycling with Podback
Sustainability

Asda introduces in-store coffee pod recycling with Podback

Asda has launched a partnership with Podback, a coffee pod recycling initiative, to offer an...
Paris Packaging Week 2025: A record-breaking edition in sight
Events

Paris Packaging Week 2025: A record-breaking edition in sight

With less than a week to go, Paris Packaging Week is set to take place on January 28 & 29,...
Where to catch YPS during 2025
Supplier News

Where to catch YPS during 2025

Throughout 2025, YPS will be presenting the latest developments in shrink wrapping and ecommerce...
Spectra delivers full packaging solution for Dermosil’s Juicy Jams body washes
Supplier News

Spectra delivers full packaging solution for Dermosil’s Juicy Jams body washes

Spectra Packaging recently created a vibrant and complete packaging solution for Dermosil’s range...
Food and Beverage Carton Alliance launches as global powerhouse
Sustainability

Food and Beverage Carton Alliance launches as global powerhouse

The Food and Beverage Carton Alliance (FBCA) has officially launched, uniting two prominent...