Aldi introduces flat wine bottles crafted from 100% rPET

In celebration of Global Recycling Day (18th March), Aldi unveils a groundbreaking initiative with the launch of the UK's inaugural supermarket own-brand flat recycled PET wine bottles. Available nationwide, the Chapter & Verse Shiraz and Chapter & Verse Chardonnay (£5.25, 75cl) are presented in lightweight, fully recyclable PET bottles.

Crafted from 100% recycled PET, these new flat bottles weigh just 63g, boasting nearly seven times the strength of conventional glass counterparts while remaining entirely shatterproof.

By debuting these innovative bottles, Aldi has eliminated 42 tonnes of bottle weight, offering eco-conscious shoppers a sustainable solution without compromising performance. The compact design enables 30% more efficient loading onto pallets and transportation to stores, resulting in a 30% reduction in lorries on the road compared to traditional round glass bottles.

Moreover, the smart packaging allows for effortless stacking and organisation at home, maximising storage space while maintaining the volume of a standard wine bottle.

Julie Ashfield, Managing Director of Buying at Aldi UK, says: We know shoppers are looking for greener, more sustainable products and our aim is to continue to deliver this, whilst offering great value and enhanced functionality. We’re pleased to be taking the next step in expanding our recyclable, eco-friendly range.

Aldi collaborated with Packamama on this groundbreaking initiative. Based in London, Packamama is dedicated to combating global warming through innovative, climate-friendly packaging solutions for the drinks industry.