good2grow launches limited-edition bottles featuring US landmarks

Children’s beverage and snack brand good2grow has introduced a limited-edition packaging design to coincide with the 250th anniversary of the United States. The commemorative range features patriotic-themed graphics highlighting four well-known national landmarks: the Statue of Liberty, the Golden Gate Bridge, the US Capitol and the Gateway Arch.

The designs appear on the brand’s 10 oz BIGGER bottles and are being released across four flavours, including the recently introduced Watermelon Berry Twist. The limited-edition packaging began appearing in retail outlets across the United States in April and will remain available while stocks last.

Alongside the packaging launch, good2grow has introduced a promotional campaign titled the Stars, Stripes & Sights Sweepstakes. Running from 1 April until 30 September, the initiative offers families the opportunity to win a trip worth up to $5,000 to visit one of the four landmarks depicted on the bottles.

As a U.S.-based brand, good2grow is proud to celebrate the anniversary of our great nation with a fun activation that gives our fans a chance to experience and learn about famous landmarks from our country’s history.

Edzra Gibson, vice president of brand marketing at good2grow.

Entries can be submitted via the campaign website or by scanning the monument featured on the limited-edition bottle label using the good2grow mobile app. Each unique monument label scanned through the app provides a separate entry to the prize draw.

The campaign combines the themed packaging with an interactive promotion aimed at encouraging families to engage with the landmark imagery featured on the bottles.