Waitrose to pilot ready meal trays made from household recycling materials

WR offers credit John Lewis Partnership Plc
Sustainability

Waitrose is launching a trial to produce plastic trays for its own-brand ready meals using materials from British household recycling.

This initiative, conducted in collaboration with WRAP, Pilgrim’s Europe, and Faerch, represents a pioneering effort for UK supermarkets. The trial will initially focus on creating trays for Waitrose's curry range using recycled trays, pots, and tubs.

The goal is to eventually extend this process to other product lines. By utilizing high-quality food-grade polyethylene terephthalate (PET) sourced within the UK, the initiative aims to significantly reduce the reliance on virgin materials and promote a circular economy.

WR Offers © John Lewis Partnership

These new trays are set to appear on Waitrose shelves by mid-August, starting with a selection of ready meals and later expanding to additional product lines.

Latest Packaging News

Six in 10 consumers more likely to buy nuts in recyclable packaging
Business

Six in 10 consumers more likely to buy nuts in recyclable packaging

A new consumer study commissioned by Amcor has found that recyclable packaging is becoming an...
interpack 2029: New early-summer dates and six-day format
Events

interpack 2029: New early-summer dates and six-day format

interpack has announced that its next edition will take place from 10–15 June 2029, introducing...
Lola Valentina adopts reusable packaging solution to support business growth
Business

Lola Valentina adopts reusable packaging solution to support business growth

Lola Valentina, a Chicago-based design firm and linen rental company, has introduced a reusable...
Plastic Free July: Two in three Brits concerned about plastics in food packaging
Business

Plastic Free July: Two in three Brits concerned about plastics in food packaging

As Plastic Free July challenges millions to reduce their consumption of single-use plastics, new...
London Packaging Week unveils expanded network of industry partners for 2026
Events

London Packaging Week unveils expanded network of industry partners for 2026

New strategic partners, including BRC, FDF, INCPEN and WRAP, underline growing industry...