Tyrrells sharing bags now made with 25% recycled content

Tyrrells sharing bags now made with 25% recycled content

Sustainability

KP Snacks introduces new packaging for its Tyrrells sharing range, incorporating 25% recycled content.

The new packaging, featuring a green on-pack flash, is now available in stores for popular Tyrrells flavours like Lightly Sea Salted and Sea Salt & Cider Vinegar.

Beth Minch, Marketing Manager, Tyrrells, KP Snacks, says: This is a key milestone for the Tyrrells brand. We know our customers care about great taste and quality, but also the environment. Sustainability continues to influence purchase decisions and the new Tyrrells sharing bags will appeal to environmentally-conscious consumers.

The initiative reduces reliance on virgin plastics and aligns with KP Snacks' commitments to the UK Plastics Pact and People & Planet targets. Since 2014, KP has removed 1,100 tonnes of plastic packaging. This follows an investment in new flow wrap equipment that reduced plastic packaging by 35% across the Discos, Roysters, and Frisps ranges.

© KP Snacks
John Leslie, Packaging Technology Manager at KP, says: As an industry leader, we understand we have a responsibility to drive change. We aim to support the use of recycled plastic in our packaging as it becomes available, facilitating the drive towards a circular economy and a more sustainable future. By introducing recycled content to our Tyrrells sharing bags, we are beginning to close the loop on packaging whilst reducing the need for virgin plastics. This latest packaging innovation forms part of a broader cross-brand strategy designed to minimise our environmental footprint.

Latest Packaging News

Cadbury unveils temperature-activated packaging for summer bars
Technology

Cadbury unveils temperature-activated packaging for summer bars

Cadbury is set to launch a new range of Dairy Milk chocolate bars featuring innovative...
New SynTiso line concept from Syntegon revolutionises liquid pharmaceutical filling
Supplier News

New SynTiso line concept from Syntegon revolutionises liquid pharmaceutical filling

At Pharmatag 2025 in Crailsheim, Syntegon presented a new line concept for liquid pharmaceuticals....
Lantech to showcase next-generation packaging technologies at Drinktec, Fachpack and Pack Expo 2025
Supplier News

Lantech to showcase next-generation packaging technologies at Drinktec, Fachpack and Pack Expo 2025

Global leader in secondary packaging equipment, Lantech is preparing for a series of three trade...
Major FMCG companies withdraw from US Plastics Pact ahead of 2030 targets
Business

Major FMCG companies withdraw from US Plastics Pact ahead of 2030 targets

Several leading consumer goods companies — including Walmart, Nestlé, Mars, Mondelēz International,...
UK hospitality sector urges delay and rethink of EPR policy over cost concerns
Business

UK hospitality sector urges delay and rethink of EPR policy over cost concerns

Leaders in the UK hospitality industry have raised serious concerns about the financial...