Lidl Switzerland adopts cellulose film for organic cheese
Sustainability
Lidl Switzerland is launching a significant initiative to reduce plastic usage. In collaboration with Hardegger Käse AG, the retailer is introducing innovative packaging as part of its commitment to achieving its sustainability goals.
The new cellulose-based packaging is being used for Bio-Alpstein Mountain Cheese and Bio Usserrhödler Mountain Cheese. Unlike the previous plastic packaging, the cellulose film is free from fossil fuel-based raw materials and is made from wood residues sourced from FSC-certified forestry.
This packaging preserves the cheese's flavour optimally and ensures the highest level of product safety.
The innovative packaging solution has been introduced in over 100 stores, primarily in German-speaking Switzerland and Ticino.
Sandro Renz, Head of Sales and Marketing at Hardegger Käse AG, said: We are pleased to offer a sustainable packaging solution with Lidl Switzerland. Our cellulose-based film offers the same durability and quality as conventional plastic films.
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