100 days to go: London Packaging Week prepares to launch its most ambitious show yet

With 100 days to go, momentum is building for London Packaging Week 2025. Taking place on 15 & 16 October at Excel London, this landmark 15th anniversary show is set to be the most forward-thinking and creatively charged in the show’s history.

This year’s edition brings together more than 190 packaging suppliers and over 70 expert speakers, alongside thousands of professionals from across design, branding, procurement, and material science, all converging to discover, source, and shape the future of packaging.

Visitors can expect a reenergised speaker programme shaped by audience feedback and emerging industry challenges. Split across three dedicated stages – the Luxury Stage, the Beauty & Drinks Stage, and the Food & Consumer Pack Stage – the conference explores six themes central to the future of packaging: sustainability, regulation, business resilience, inclusive design, emerging technology, and shifting consumer values.

Confirmed speakers include design legend Frank Stephenson, whose session will explore luxury aesthetics through the lens of innovation and craftsmanship, and Kevin Marshall, Senior Creative Director at Microsoft, who will discuss the company’s journey toward inclusive packaging design. Further highlights include a fibre-based packaging panel featuring leaders from Nestlé, Marks & Spencer, and Veolia, as well as a session on authenticity in design led by Stylus, joined by Aaron Butler from Boots.

Other standout sessions will examine the rise of connected packaging, structural innovation in NoLo drinks branding, and how AI is reshaping design workflows. Contributors from Bentley Motors, Fortnum & Mason, Reckitt, Unilever, WRAP, Positive Luxury, and Trinny London are among those helping drive the discussion.

London Packaging Week 2025 also offers a dynamic programme of experiences designed to inspire, inform, and connect. The Innovation Awards return for a second year, spotlighting pioneering achievements in sustainability, functionality, design, and branded packaging. Standout entries include stand-out entries from Hotel Chocolat, Glenmorangie, Harrods, Mondelez, The Macallan, LUSH, Sainsbury’s, Innocent, and The Glenlivet, with winners announced on the second day of the show.

The Supplier Gallery will once again showcase the latest innovations pushing packaging forward, with the top 10 breakthroughs selected by an expert panel. Visitors can also engage directly with regulatory experts at the PackUK clinic, including live consultations with DEFRA. Meanwhile, creative inspiration comes to life through the Best of British Design Gallery, curated in collaboration with Pentawards, and a special installation from the Museum of Brands, which explores the cultural evolution of packaging and questions the very nature of innovation.

Josh Brooks, Divisional Director of Easyfairs’ Packaging Portfolio, said: We’re working harder than ever to ensure London Packaging Week reflects the pace and passion of the industry it serves. This event is about more than just sourcing products; it’s a chance to be inspired, to solve challenges, and to come together as a community with a shared commitment to better packaging.

The event’s powerful network continues to be a key draw, attracting representatives from the UK’s most influential brands, including Burberry, Harrods, Diageo, Fortnum & Mason, Jo Malone, and Elemis. Alongside valuable networking opportunities, the show offers rich industry insight through its partnerships with organisations such as Walpole and Pentawards, whose talks and exhibits explore the future of design. Whether you’re seeking new materials, navigating legislation, or creating next-generation consumer experiences, London Packaging Week connects you with the people and ideas driving the future of packaging.

First launched in 2010 as Packaging Innovations & Luxury Packaging London, the show has evolved into a leading platform for design, materials, technology, and sustainability. In 2022, it rebranded as London Packaging Week and introduced four co-located events: Packaging Première, PCD, PLD, and Food & Consumer Pack, each tailored to the needs of a specific market. Together, they form a curated ecosystem that serves the entire packaging value chain, ranging from luxury to lifestyle and FMCG.

The show has experienced a significant rise in scale and influence in recent years. Visitor attendance has more than doubled since 2022, with the 2024 edition welcoming over 5,000 professionals from across the industry. Now celebrating its 15th anniversary, the 2025 edition promises to be the most dynamic and influential yet - a defining moment in the show’s evolution, and a powerful reflection of the energy driving packaging forward.

Register now for London Packaging Week 2025, taking place at Excel London on 15 & 16 October. Don’t miss your chance to connect with the UK’s leading brands and suppliers, discover breakthrough innovations, and hear from world-class speakers. Secure your complimentary badge and explore the full programme at www.londonpackagingweek.com.