Unveiled: 'World's first' paperboard tube with Fibre-Based Closure

Unveiled: 'World's first' paperboard tube with Fibre-Based Closure

Business

Stora Enso, in collaboration with Blue Ocean Closures and AISA, has developed an innovative wood fibre-based concept that addresses the challenge of reducing plastic in packaging.

The partners have created the world's first paperboard tube with a fibre-based closure, which helps brand owners to increase the share of renewable material in their packaging. The tube is composed of Stora Enso's Natura Shape™ barrier-coated board material and a screw cap designed by Blue Ocean Closures, with assembly by AISA. With over 85% fibre content, the tube design has the highest proportion available in the market and is intended for cosmetics and personal care applications. It is expected to be commercially available in 2024 and is fully recyclable.

As plastic continues to be the most widely available base material for tubes, brand owners have faced challenges when sourcing sustainable alternatives. However, with increased collaboration across the value chain, brand owners can achieve their sustainability targets without compromising on functionalities and shelf presence.

Stora Enso paperboard tube fibre-based closure
Paperboard tube fibre-based closure © Stora Enso

This latest breakthrough was unveiled at Interpack 2023, the world's largest fair for the packaging industry. Stora Enso first launched its paperboard tube concept in 2019 as a new, climate-friendly alternative to plastic tubes for cosmetics packaging.

Salvatore Sortino, Head of Business Alliance at Stora Enso, said: This paperboard tube development is a great example of a collaboration that is needed to stay competitive in today's rapidly changing industries, both now and in the long run. Making our paperboard tubes more commonplace in today's packaging landscape requires finding sustainable closures, too. By collaborating with Blue Ocean Closures and AISA, we have been able to accelerate the development of the more sustainable tube solution.

Latest Packaging News

Sustainable spirits: Bacardi's breakthrough in hydrogen bottle production
Sustainability

Sustainable spirits: Bacardi's breakthrough in hydrogen bottle production

Bacardi, a family-owned spirits company, has achieved a significant milestone by completing the...
Lidl GB scraps 'Use By' labels for own brand milk and yoghurt
Sustainability

Lidl GB scraps 'Use By' labels for own brand milk and yoghurt

Lidl GB has revealed significant modifications to the labelling of its yogurt and fresh milk...
Plastics Recyclers Europe calls for genuine plastic circularity in EU
Sustainability

Plastics Recyclers Europe calls for genuine plastic circularity in EU

Plastics Recyclers Europe urges the EU to commit to genuine plastic circularity, emphasising...
Big-name brands and speakers are set to step out for the packaging sector's big day
Events

Big-name brands and speakers are set to step out for the packaging sector's big day

With exhibitors rushing to confirm their attendance at Packaging Innovations & Empack,...
Your package, your pick: Post Office joins forces with DPD and Evri
Business

Your package, your pick: Post Office joins forces with DPD and Evri

Post Office has partnered with DPD and Evri to introduce an in-branch parcel delivery service,...