M&S joins forces with Polytag to drive packaging recycling in the UK

M&S joins forces with Polytag to drive packaging recycling in the UK

Business

M&S has partnered with Polytag to pioneer the Polytag Ecotrace Programme, aimed at revolutionising the tracing and recycling of single-use plastic packaging in the UK.

The initiative utilises Polytag's innovative UV tag detection technology, strategically placed in recycling centres nationwide. By joining this programme, M&S gains invaluable real-time insights into the collection and sorting of its single-use plastic packaging, helping to benchmark and improve recycling rates.

Polytag invites FMCG brands, retailers, and waste management companies to participate, unlocking detailed data on over 50% of the UK's household waste recycling stream.

Marks and Spencer, Oxford Street © Ewan Munro (CC BY-SA 2.0)

Together, they are building a sustainable future through enhanced recycling practices.

Alice Rackley, CEO of Polytag, said: Currently, FMCG brands have no visibility of what happens to its single-use plastic once it has been put in the bin. As Extended Producer Responsibility legislation comes into force, brands will need to take responsibility for packaging materials.

Latest Packaging News

Sainsbury’s reduces plastic with new vacuum-packed lamb mince
Sustainability

Sainsbury’s reduces plastic with new vacuum-packed lamb mince

Sainsbury’s is transitioning its entire range of fresh lamb mince to vacuum-packed packaging,...
YPS awarded for Outstanding Customer Service
Supplier News

YPS awarded for Outstanding Customer Service

Yorkshire Packaging Systems (YPS) is delighted to have won the Outstanding Customer Service award...
Waitrose launches cork recycling trial
Sustainability

Waitrose launches cork recycling trial

Starting on 7th October, Waitrose will begin a cork recycling pilot in seven stores across the UK,...
Allpack Packaging Ltd achieves AA* BRCGS Grade
Supplier News

Allpack Packaging Ltd achieves AA* BRCGS Grade

Following a recent unannounced audit, Allpack Packaging Ltd. was awarded an AA* grade for Storage...
Jenton Group wins Partnership of the Year award
Supplier News

Jenton Group wins Partnership of the Year award

JentonDimaco, in collaboration with Scorpion Vision Ltd and Starflex Packaging Europe Limited, has...