Alupro

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1 Brockhill Court, Brockhill Lane, Redditch B97 6RB, United Kingdom
+44 (0)1527 597757

The Aluminium Packaging Recycling Organisation

Alupro, a not-for-profit organisation funded by the industry and with over three decades of experience, represents the UK's aluminium packaging industry.

Alupro's main objective is to surpass recycling targets for aluminium packaging by developing and encouraging the UK's collection infrastructure. Alupro works in collaboration with local authorities, the waste management industry, and the wider metal packaging sector, while also managing consumer education campaigns to promote participation in recycling schemes.

As the industry's voice, Alupro liaises with the government and legislature to represent its members and provide advice and support on various issues. Its expertise in the aluminium recycling sector, along with its comprehension of domestic and European policy, makes Alupro well-equipped to serve its members.

Membership represents the full spectrum of the aluminium packaging loop, allowing Alupro to represent the industry to policy makers and opinion formers in both the UK and Europe.

Alupro members consist of:

  • Aluminium producers and rollers
  • Packaging Converters – beverage can makers and foil converters
  • Packer Fillers
  • Reprocessors and exporters
  • Associate members

Latest Alupro News

Alupro launches Easter packaging campaign: ‘Munch, scrunch, recycle!’
Sustainability

Alupro launches Easter packaging campaign: ‘Munch, scrunch, recycle!’

Alupro, the aluminium packaging recycling organisation, is hopping into spring with the launch of...
UK: Aluminium packaging recycling soars in Q2
Sustainability

UK: Aluminium packaging recycling soars in Q2

Recent data from the Environment Agency's National Packaging Waste Database (NPWD) reveals a...
Aluminium industry calls for UK government action on deposit return scheme
Sustainability

Aluminium industry calls for UK government action on deposit return scheme

Alupro, a not-for-profit organisation representing the UK's aluminium packaging industry supply...

Latest Packaging News

Walkers Chocolates introduces recyclable paper wrapper
Sustainability

Walkers Chocolates introduces recyclable paper wrapper

UPM Specialty Papers has partnered with EvoPak to support Walkers Chocolates' transition from a...
Labelexpo Europe 2025 opens next week: all you need to know
Events

Labelexpo Europe 2025 opens next week: all you need to know

For the industry following its 45-year history, this edition will mark an important milestone,...
Strongbow launches accessible drinks packaging using QR codes
Technology

Strongbow launches accessible drinks packaging using QR codes

Strongbow, the cider brand owned by HEINEKEN UK, has introduced NaviLens technology to its...
Plastics Recycling Awards Europe 2026 now open for entries
Events

Plastics Recycling Awards Europe 2026 now open for entries

Entries are now officially open for the Plastics Recycling Awards Europe 2026. The competition...
Kansas City Chiefs launch stadium-wide reusable cup system
Sustainability

Kansas City Chiefs launch stadium-wide reusable cup system

The Kansas City Chiefs have introduced a reusable cup programme at GEHA Field at Arrowhead Stadium,...