Macsa Id: Laser marking on fruit

Macsa Id: Laser marking on fruit

Supplier News

Marking on fruit is essential to ensure product traceability, detect incidents, and identify the product’s origin data. Identification is normally carried out by sticking adhesive labels directly onto the fruit or its packaging, with the risk of the labels becoming unstuck or unreadable before they even reach the consumer’s home.

However, with society and businesses becoming increasingly focused on sustainability, the most recommended system for this type of application is undoubtedly laser technology. Known in the industry as the “natural mark”, the philosophy of this new direct product coding originates from consumers’ interest in returning to bulk or unit-based products, aiming at minimizing packaging while preserving the environment.

Macsa Id solution

In this case, we have utilised laser technology to mark fruits such as oranges, lemons, limes, pears, and apples. This is a permanent marking process that doesn’t affect the fruit’s properties or pose any harm to the consumer’s health. The laser removes a micrometric layer from the fruit’s skin, achieving high-quality visibility and legibility in the marking, while leaving the edible part of the fruit intact.

Additionally, laser technology enables us to mark very thin organic material, such as pear, apple, and cucumber skin, with high-definition markings. You can mark the data that best suits your needs, such as the expiry date, batch number, text, logos, or images. This not only enhances traceability but also creates a more sustainable brand image, which is environmentally friendly and respects people’s health.

Are you looking to delve deeper into the numerous benefits and applications of laser marking technology when it comes to fruit, including its potential impact on quality control, traceability, branding, and environmental sustainability?

Contact us. We will be delighted to find the best solution for your needs.

This article was originally published by Macsa Id.

Latest Packaging News

London Packaging Week 2024 celebrated as major success
Events

London Packaging Week 2024 celebrated as major success

London Packaging Week 2024 was celebrated as a major success, with strong industry engagement,...
What this summer taught us about the future of packaging
Sustainability

What this summer taught us about the future of packaging

This summer has been pivotal for the global packaging industry, marked by significant innovations,...
London Packaging Week 2024 opens to acclaim
Events

London Packaging Week 2024 opens to acclaim

The much-anticipated London Packaging Week 2024 kicked off at ExCeL London, drawing industry...
Spectra: Innovative miniature packaging for Neäl & Wølf’s VELVET Nourishing Hair Oil
Supplier News

Spectra: Innovative miniature packaging for Neäl & Wølf’s VELVET Nourishing Hair Oil

Spectra Packaging recently collaborated with Salon Promotions and Laleham Health and Beauty to...
NPP achieves Bronze EcoVadis rating
Supplier News

NPP achieves Bronze EcoVadis rating

We’re excited to share that NPP has achieved a Bronze rating from EcoVadis in recognition of our...