Kellanova unveils festive packaging for its seasonal snack range

Kellanova has introduced a series of seasonal products across its snacking brands, combining limited-edition festive packaging with winter-inspired flavours.

The company’s holiday line-up spans bakery items, protein bars, crackers and savoury snacks, each presented in themed packs designed for the end-of-year period.

Pop-Tarts has brought back a winter flavour in holiday presentation, offering a Marshmallow Hot Cocoa variant packaged for seasonal appeal. RXBAR has released a gingerbread-themed protein bar in limited-edition wrapping, available online and through selected retailers.

Town House is offering snowman-shaped crackers as part of its winter range, while Club Crackers has introduced festive packaging across several formats, including its Original and Snack Stacks options. A cinnamon-sugar Mini variant is also available for a limited time.

Pringles has expanded its annual holiday assortment, which includes themed canisters, seasonal flavours and smaller snack cup formats designed for gifting and on-the-go consumption. Rice Krispies Treats has launched holiday minis with sprinkles in winter packaging, targeted at parties and seasonal sharing occasions.

Cheez-It has introduced a holiday cup format positioned for stocking fillers and gift baskets, featuring its familiar baked-cheese crackers in festive presentation.

Across the range, Kellanova’s seasonal packaging emphasises gifting, winter gatherings and limited-edition appeal, forming part of the company’s broader holiday campaign for 2025.