Steel for Packaging Europe

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Steel for Packaging Europe (formerly APEAL)

Steel for Packaging Europe, formerly known as APEAL, is the association representing the five major European producers of packaging steel: Acciaierie d’Italia, ArcelorMittal, Tata Steel, thyssenkrupp Rasselstein, and U.S. Steel Košice.

Founded in 1986, Steel for Packaging Europe is dedicated to collaborating with all relevant stakeholders to promote steel as a sustainable and resource-efficient packaging solution. The association serves as a dynamic hub, highlighting the circularity, design flexibility, and versatility of steel packaging. It showcases recent industry innovations, such as the Chromium-free Passivation Alternative, and provides insights into policy and environmental issues.

The platform also emphasizes the collective EU steel industry’s ambitious vision to achieve a carbon-neutral future by 2050.

Latest Steel for Packaging Europe News

Steel for Packaging Europe announced as APEAL rebrands
Business

Steel for Packaging Europe announced as APEAL rebrands

Steel for Packaging Europe has announced its rebranding from APEAL (The Association of European...

Latest Packaging News

Tequila Tromba launches 3.75L ‘Extra Grande’ bottle format in US market
Business

Tequila Tromba launches 3.75L ‘Extra Grande’ bottle format in US market

Tequila Tromba has introduced a new large-format 3.75-litre Blanco bottle to the US market,...
PHA-based compostable serviceware introduced at THE CJ CUP Byron Nelson golf tournament
Sustainability

PHA-based compostable serviceware introduced at THE CJ CUP Byron Nelson golf tournament

Sustainability initiatives are being expanded at THE CJ CUP Byron Nelson, with the introduction of...
Registration now open for London Packaging Week 2026
Events

Registration now open for London Packaging Week 2026

Whether you’re looking for fresh ideas, new partners or a more complete view of where packaging is...
Amazon: Why small businesses struggle with EU packaging rules—and how to fix it
Business

Amazon: Why small businesses struggle with EU packaging rules—and how to fix it

If you are a small business wanting to sell products across Europe, you face a complex web of...
Fresh Del Monte rolls out Toy Story 5-themed fruit labels ahead of film release
Business

Fresh Del Monte rolls out Toy Story 5-themed fruit labels ahead of film release

Fresh Del Monte Produce Inc. has introduced a global packaging-led campaign in collaboration with...