Steel for Packaging Europe

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Steel for Packaging Europe (formerly APEAL)

Steel for Packaging Europe, formerly known as APEAL, is the association representing the five major European producers of packaging steel: Acciaierie d’Italia, ArcelorMittal, Tata Steel, thyssenkrupp Rasselstein, and U.S. Steel Košice.

Founded in 1986, Steel for Packaging Europe is dedicated to collaborating with all relevant stakeholders to promote steel as a sustainable and resource-efficient packaging solution. The association serves as a dynamic hub, highlighting the circularity, design flexibility, and versatility of steel packaging. It showcases recent industry innovations, such as the Chromium-free Passivation Alternative, and provides insights into policy and environmental issues.

The platform also emphasizes the collective EU steel industry’s ambitious vision to achieve a carbon-neutral future by 2050.

Latest Steel for Packaging Europe News

Steel for Packaging Europe announced as APEAL rebrands
Business

Steel for Packaging Europe announced as APEAL rebrands

Steel for Packaging Europe has announced its rebranding from APEAL (The Association of European...

Latest Packaging News

Four common packaging mistakes that could increase pEPR fees
Business

Four common packaging mistakes that could increase pEPR fees

Waste management company Bins.co.uk has highlighted four packaging considerations for producers...
London Packaging Week 2026 reveals 26 innovations shaping the future of packaging
Events

London Packaging Week 2026 reveals 26 innovations shaping the future of packaging

From breakthrough materials to creative and sustainable solutions, this year’s expanded Innovation...
Limited-edition beer packaging transforms into wearable horror mask
Business

Limited-edition beer packaging transforms into wearable horror mask

Pabst Blue Ribbon (PBR) has partnered with Horror Inc on a limited-edition packaging collaboration...
Tiptree adopts 30% PCR films ahead of UK Plastic Packaging Tax changes
Business

Tiptree adopts 30% PCR films ahead of UK Plastic Packaging Tax changes

Amcor has partnered with Tiptree, the preserves and spreads brand owned by Wilkin & Sons, to...
WRAP releases toolkit ahead of Recycle Week 2026
Sustainability

WRAP releases toolkit ahead of Recycle Week 2026

WRAP has released a new communications toolkit to support organisations taking part in Recycle Week...