Coca-Cola Zero Caffeine Zero Sugar relaunches in sophisticated black and gold packaging
Business
Coca-Cola Zero Caffeine Zero Sugar has launched a refreshed packaging design across Great Britain, introducing a new black and gold visual identity across its existing product formats.
The updated design follows a global rollout and is now appearing on shelves nationwide. The new colour scheme aims to differentiate the caffeine-free variant within the Coca-Cola portfolio while presenting a more premium visual style.

The product, which contains no caffeine, sugar or calories, is positioned as an alternative for consumers seeking the taste of Coca-Cola without caffeine, particularly during evening consumption occasions.
The redesign will appear across the current product range, including 8x330ml multipacks and 2L bottles, maintaining existing pack formats while updating the visual presentation.
We know that Brits really value their evening moments – from catching up on the latest TV series, unwinding after a gym class, or simply enjoying dinner with friends – and are increasingly seeking choices that complement their desire for mindful enjoyment. Our relaunched Coca‑Cola Zero Caffeine Zero Sugar is specifically designed to meet this demand, offering a delicious and caffeine-free beverage that perfectly suits a variety of evening occasions. This relaunch is more than just a new look; it's an invitation to experience evenings in a whole new way. From the first sip to the last, Coca‑Cola Zero Caffeine Zero Sugar is the go-to beverage for stylish refreshment for evening enjoyment right across the UK.
Charlotte Butt, Senior Brand Manager for Coca‑Cola Great Britain commented.
As part of the relaunch campaign, the brand has also partnered with the upcoming 007 First Light video game developed by IO Interactive. From April to May 2026, the Coca-Cola Zero Caffeine Zero Sugar can will appear within the game environment. Limited-edition packs will also feature QR codes linking to promotional content through the Coca-Cola mobile app.
The refreshed packaging is now available through retailers across Great Britain.
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